AI enables real-time adaptation of VR/AR environments based on contextual data and user behavior. Machine learning algorithms analyze data such as user location, activity patterns, and environmental conditions to modify virtual scenes dynamically. For instance, in an AR navigation app, AI can adjust route suggestions based on real-time traffic conditions and user preferences. In VR gaming, AI can alter the difficulty level, enemy behavior, and mission objectives on the fly to maintain an optimal challenge for the player. This dynamic content adjustment ensures that VR/AR experiences remain fresh, relevant, and engaging.